Diana Zaya is transforming how real estate brokerages recruit and retain talent. As founder and chief executive officer of Maverick Systems, she built the first AI-powered platform capable of predicting agent movement up to three months in advance—turning reactive recruitment into proactive strategy.
Leveraging her dual background in real estate and data science, Zaya led the creation of a predictive analytics engine that identifies agents likely to switch firms, those at risk of leaving the industry and rising top performers. The platform automates personalized outreach and manages full recruitment workflows, freeing brokers from manual processes while improving engagement rates.
In just 18 months since launch, Maverick Systems has expanded to over 25 MLS markets, profiled 200,000-plus agents and processed $7.5 billion in sales data. Its AI-driven automation delivers real-time intelligence and integrated customer relationship management (CRM) capabilities that keep brokerages informed and agile.
Zaya’s leadership has earned her recognition from Inman News, Real Trends and RISMedia as a “Futurist” Newsmaker. Her vision blends advanced analytics with practical usability—solving the real estate industry’s most expensive problem: turnover.
By giving brokers the power to anticipate movement, target high-value agents and strengthen retention, Zaya is reshaping recruiting from guesswork into data-driven strategy—and redefining what technology leadership looks like in residential real estate.
Name:
Diana Zaya
Title:
Chief Executive Officer and Founder
Company Name:
Maverick Systems
