Ashley Terrell-Kayiran is a distinguished leader in the proptech space, bringing a wealth of industry expertise and a passion for innovation to her role as chief revenue officer at Rayse. She plays a pivotal role in driving high-level sales initiatives, engaging key audience segments including MLS associations, brokerages and agents. Her deep understanding of the real estate industry positions her as both a mentor and a leader, guiding those around her with insight and experience.
Since joining Rayse at its inception, Terrell-Kayiran has been instrumental in shaping the company’s vision, revenue models and strategic growth. She has played a key role in securing investors and stakeholders, ensuring the company’s trajectory remains strong. Beyond her executive responsibilities, she is a trusted source of industry knowledge, mentoring team members while spearheading efforts to develop, test and execute revenue models. As the public face of Rayse at major industry events, she champions the company’s mission and strengthens its presence in the proptech space.
Rayse was founded to address the evolving challenges of agent-client communication, providing agents with tools to articulate their value, enhance transparency and improve the homebuying experience. Terrell-Kayiran’s leadership has been central to refining and executing this vision. In the fast-paced startup environment, her relentless work ethic and dedication push the company forward. She is a true team player, leading by example and setting a high standard for those around her. Her commitment, drive and leadership make her an indispensable force within Rayse and the industry at large.
What is one habit that has helped you succeed?
Reflective Practice. All leaders should take the time to regularly reflect on personal and professional experiences, decisions and outcomes. This is an essential practice that allows us to learn from both our successes and failures and improve our self-awareness and emotional intelligence.
Name:
Ashley Terrell-Kayiran
Age:
37
Title:
Chief Revenue Officer
Company Name:
Rayse
