In any market, direct customer acquisition is vital to growth, and lenders must be able to identify and capture every potential homebuyer with a message that’s relevant to where they are in their home-buying journey. This white paper outlines how a top 10 HMDA lender leveraged Sutherland Labs to connect with their borrowers through journey mapping — and the resulting increase in customer acquisition.
Publisher: Sutherland
Date: June 2019
As servicers contend with a possible increase in delinquencies, one of their biggest concerns is the cost of compliance. Staying compliant can be costly, and technology can certainly assist in those efforts. Among technological acceleration, how can servicers be sure that they are selecting the right servicing technology partners and tools? They must look at […]
Real estate has always been a people-first business, but in today’s market, relationships are being redefined by technology, data, and global reach. Few leaders understand this balance better than Chris Lim, RE/MAX’s Chief Growth Officer. In this conversation, Lim shares how human connection, innovation, and brand trust continue to shape the next era of real estate.
