Ben Bacal on enhancing the consumer experience

On today’s bonus episode of RealTrending, Tracey Velt chats with Ben Bacal, the founder of Revel Real Estate. 

Tracey and Ben talk about the future of real estate, from AI-enhanced client experiences to the rise of real estate auctions. Ben also shares the secrets behind modern brokerage leadership and how Revel is equipping agents with marketing tools, studio pods for content creation, and data-driven insights to compete in today’s market.

Here’s a glimpse of what you’ll learn:

• A la carte brokerage services could redefine commission structures.
• AI agents may become the industry’s next competitive edge.
• Branding, video marketing, and social media are non-negotiables.
• Real estate auctions are gaining traction, especially in luxury.
• Leadership means understanding, supporting, and connecting.
• Tomorrow’s agents will rely on tech-enabled, emotionally smart platforms.

Related to this episode:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

• ⁠Revel Real Estate⁠
• ⁠Ben Bacal | LinkedIn⁠
• ⁠⁠⁠⁠HousingWire | YouTube ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠More info about HousingWire⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The RealTrending podcast features conversations with the brightest minds in real estate. Every Monday, brokerage leaders, top agents, team leaders, and industry experts join us to share their secrets to success, trends, and the lessons they’ve learned. Hosted by Tracey Velt and produced by the HousingWire Content Studio.