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The long anticipated transformation of the L.O.’s role is here
Today’s best loan officers operate differently and expect more.
If you believe you can originate mortgages today in the same way they were done in 2018, you’ve probably been on a very remote island since then. Things like AI, well-integrated technology, consumer expectations and the rise of a number of innovative new business models have turned the industry on its head, and for the better in many cases. Naturally, this means loan officers (LOs) don’t work the same way anymore, either. They simply can’t if they wish to succeed. Today’s top producers have different priorities, skills and approaches to their customers and, really, the entire process. The best lenders have figured that out as well and have adapted to support them.
Zillow posts strong Q1, touts listing transparency and app traffic
CEO Jeremy Wacksman said the company remains on track to meet its full-year goals, including low- to mid-teens revenue growth.
Finance of America posts a profit, beats funded volume estimates in Q1 2025
One of the nation’s leading reverse mortgage lenders posted positive financial results in Q1 2025, leading to a rise in its share price.
The LO edge in 2022? Realtors, Realtors, Realtors
The key to winning purchase business in 2022 remains the same as ever – establishing and maintaining relationships with real estate agents. But in the most competitive purchase market in years, LOs will have to scrap, leverage social media, get real good at a few things, and add a personal touch.
Knock raises $220M, lays off 46% of workforce
Knock, which makes cash offers on behalf of prospective homebuyers, announced Tuesday that it is laying off 46% of its workforce. It also announced a $220 million capital raise.
Judge’s ruling will put PLS trusts under the thumb of the CFPB
If the ruling stands, securitizations backed by financially weaker or less-experienced servicers or deals involving loans to the riskiest borrowers will be more heavily scrutinized by the CFPB or state AGs.
