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Origination

Staying on top of mortgage origination news may be more important right now than ever. The mortgage industry has faced more than its fair share of challenges throughout 2022, with higher than average mortgage rates leading to dwindling interest from potential borrowers. In turn, the great mortgage bank consolidation has been underway, and a number of other seismic shifts in the industry have occurred as well.

These types of changes are expected to continue through at least the first half of 2023, although there is optimism that the industry may see improvement in the second half of the year. As a mortgage origination professional, you can stay up to date on the news you need with the extensive mortgage origination coverage published by HousingWire.

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Smarter leads, lower costs: Agentic AI’s impact on loan officer efficiency 

May 09, 2025By

The expense associated with originating mortgage loans has been escalating, with the current average cost approximating $11,600 per loan. A substantial component of this expense is attributed to Loan Officer Compensation (LO Comp), which typically constitutes 1% to 2% of the loan amount and represents nearly half of the total origination cost. This heightened compensation framework is primarily propelled by the considerable cost of lead acquisition, further aggravated by the lower conversion rate of leads.