RealtyTrac, a provider of real estate data nationwide, announced the launch of its RealtyTrac Network, a licensed network available to independent and franchised brokerage companies in the U.S.
The network is only available to select brokers, which are handpicked by RTN, based upon the brokers’ market ranking and proven performance as a residential brokerage company.
“We’re excited to see our proven national brand — backed by unparalleled real estate data, content and more than 15 years of online marketing experience — take root at the local level through these exclusive brokerage relationships,” said RealtyTrac CEO Jamie Moyle.
Moyle believes this new network will setup brokerages and agents for sustainable growth, while providing valuable expertise to RealtyTrac.
RTN will give selected brokerages a competitive edge in their local markets providing real estate data and trends, seller leads from a customized feed, buyer leads from motivated buyers and investors as well as neighborhood data.
“The visionary team at RealtyTrac has the tools, products and know-how that complement our strengths as a real estate brokerage and further our mission of helping our agents grow their own personal business,” said charter RTN broker Rich Cosner, president and CEO of Prudential California Realty.
The launch of the RealtyTrac Network is one of a number of initiatives RealtyTrac is executing to assist the real estate industry. In April 2012, RealtyTrac acquired Homefacts, adding over 200 million pages of property data to its website.
“We’re focused on acquiring data and information that will help consumers make informed decisions when purchasing residential real estate and also shed light on important trends in the housing market,” Moyle said.
mhopkins@housingwire.com
