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THE COMPANY
FotoNotes, a mobile- and cloud-based software solution specifically built for automating real estate field operations, is being rapidly adopted in the single-family rental industry. FotoNotes enables companies to better manage field services such as bidding, estimation, repair and maintenance, as well as renovation and inspection processes.
FotoNotes’ solution includes several key features that are integral to managing and maintaining properties: work order management, vendor management, mobile forms for field data and photo collection, and report generation.
The solution is flexible and configurable to meet the specific needs of each customer. It also supports integration with Salesforce, as well as other industry standard technologies.
“We see our biggest opportunity in the SFR market, where there is heavy investment and growth and an obvious need for technology to help companies expand and operate efficiently at scale.” said Kamal Shah, founder and CEO of FotoNotes.
Shah explained the company is dedicated to working closely and collaboratively with its customers to solve their biggest problems, and has developed a solution to specifically meet the needs and demands of the growing SFR industry.
“FotoNotes’ solution is rapidly being adopted in SFR because our mobile applications provide the best user experience for field staff and our back-office cloud solutions allow managers and executives to effectively manage all property-centric field service operations,” Shah said.
Will Gunderson, a business systems analyst with online marketplace Roofstock, said the company selected FotoNotes because it is the best solution for the company to easily manage its inspection network.
“The platform enables us to quickly issue inspection orders to our vendors’ mobile devices, monitor incoming data and photos in real-time, and generate highly informative reports for our clients,” he said. 
FotoNotes, founded in 2009, makes a significant impact in this industry by providing its customers greater visibility into field operations, improved communication with field staff and vendors, elimination of manual paper-based processes and mechanisms to ensure compliance standards are met.
These efforts have resulted in faster completion times with lower costs, and have allowed companies to more effectively scale and expand their businesses.
MarketReady, a company that provides field services to a variety of large institutional real estate investors and asset managers, has experienced this impact first hand.
“FotoNotes and their team have been critical to our success and growth. If you believe that mobile should drive your field operation approach, and if you need your mobile endeavors to be supported by a robust desktop and backend, then I can assure you that there is no better option available than FotoNotes.” said Mitch Davidson, vice president of MarketReady.
FotoNotes is quick to launch with little or no setup cost. Its SaaS-based pricing allows customers to start small, with the option to expand services as their business needs grow.
Where do you see technology in the industry moving next?
“We’re still at the early days of adoption of mobile and cloud technologies to replace email, Excel spreadsheets, and paper. There is still a huge opportunity to drive further adoption there.”
