Awards

2020 HW Woman of Influence: Kerry Melcher

Head of Sales and Brokerage, Opendoor

Kerry Melcher

As a third-generation Realtor, Kerry Melcher was born into the real estate industry.

Now, with more than 33 years of experience in real estate, Melcher plays an integral role as head of sales and brokerage at Opendoor. She joined Opendoor as its director of business development, and served as general manager of Phoenix. She was also instrumental in growing Opendoor’s team in the region, doubling office space in Scottsdale and nearly doubling staff – all while helping agents and brokers learn how Opendoor could help them better serve their customers. Prior to Opendoor, Melcher owned a boutique real estate practice that specialized in Center City Phoenix real estate. She took on several leadership roles outside her practice to help strengthen her local real estate community. Melcher was appointed the director and president of the Phoenix Association of Realtors, before joining Arizona Regional Multiple Listing Service as a director of MLS strategy. At ARMLS she ran product, marketing, licensing, support and strategy. She also served as chairman of the board. Melcher played an integral role in helping develop the Opendoor Agent Partner Program – a program that provides agents high-quality referrals, and helps them provide more certainty for their clients.

Most Popular Articles

RE/MAX accelerates real estate innovation with AI and technology

RE/MAX is accelerating the integration of AI and cutting-edge technology to transform how agents engage with clients, generate leads, and deliver results. Initiatives like Max AI, MaxRefer, MaxEngage, and HomeView leverage real-time data, personalized marketing, and AI-driven tools to streamline the homeownership experience and empower its agents. Leading this innovation is Travis Saxton, EVP of Strategy at RE/MAX, who has spearheaded the rollout of these technologies, including AI-powered training through Sky AI and SkyStudio, redefining the future of real estate by combining human connection with next-generation tools.

Nov 17, 2025 3:44 am By

Latest Articles

From resilience to antifragility: Rethinking cybersecurity for real estate and mortgage professionals

In information security, we’ve long spoken about resilience. The goal has been to withstand an attack, recover quickly, and return to business as usual. But in today’s environment—where attackers adapt and evolve daily—resilience is no longer enough. We must go further. We must embrace antifragility.

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