Awards

2020 HW Tech100 Real Estate winner: FICO

Creating data-driven insights

FICO’s data-driven insights inform just about everything agents do with, for and about customers. And agents can extract and put these insights to better use faster, enhancing their performance. FICO Customer Data Integration integrates real-time and offline data from a variety of different channels and sources into a consolidated customer view, helping agents understand and use insights faster. Agents will be able to quickly load and explore data to answer questions or find opportunities, stay up-to-date with scheduled or recurrent integration jobs, and continuously process and analyze streaming data.

  • Create data from different sources
  • Get progress notifications and alerts
  • Create personalized outbound campaigns

https://www.fico.com/en/products/fico-customer-data-integration

Most Popular Articles

RE/MAX accelerates real estate innovation with AI and technology

RE/MAX is accelerating the integration of AI and cutting-edge technology to transform how agents engage with clients, generate leads, and deliver results. Initiatives like Max AI, MaxRefer, MaxEngage, and HomeView leverage real-time data, personalized marketing, and AI-driven tools to streamline the homeownership experience and empower its agents. Leading this innovation is Travis Saxton, EVP of Strategy at RE/MAX, who has spearheaded the rollout of these technologies, including AI-powered training through Sky AI and SkyStudio, redefining the future of real estate by combining human connection with next-generation tools.

Nov 17, 2025 3:44 am By

Latest Articles

From resilience to antifragility: Rethinking cybersecurity for real estate and mortgage professionals

In information security, we’ve long spoken about resilience. The goal has been to withstand an attack, recover quickly, and return to business as usual. But in today’s environment—where attackers adapt and evolve daily—resilience is no longer enough. We must go further. We must embrace antifragility.

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