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Feature: Feet on the Street
Jun 03, 2014They work with their feet on the street, their boots to the ground, pounding the pavement. They eschew the modern call center model, the Internet lead search, the impersonal direct-mail approach. They are old-school reverse mortgage originators.Actively engaging seniors in their local communities, these originators prefer to sit down to discuss the loan face to face at the kitchen table. They build their books of business by connecting with people in person, cultivating strong referral bases through years of hard-earned trust. Feet-on-the-street originators have been helping seniors with reverse mortgage loans since the program’s inception. Although other sales models have
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